AFR / Freshwater Strategy Federal polling

Vote intentions
The AFR / Freshwater Strategy poll, conducted 16-18 December, puts Anthony Albanese’s Labor Party on a Primary vote of 37%, up 4pts since May 2022.

The Coalition’s (Liberals and Nationals) Primary vote is up 1pt since the Federal election in May, to 37%. The Greens’ Primary is unchanged (12%), while One Nation and United Australia are both down since May.

On a two-party preferred basis, Labor achieves 48%, the Liberals and Nationals on 41%. Excluding those who said that they were undecided (%), places Labor on 54%, up 2pts since the Federal election.

Issue agenda & issue management
When asked what they thought the most important issues facing Australia at this time were, almost three quarters of voters (71%) said the cost and standard of living. This is followed by housing and accommodation (40%), health and social care (40%), and then managing the economy (37%).

Albanese’s Labor leads Dutton’s Liberals on management of all voter priorities except for defence and national security, and crime and social order.

On the cost of and standard of living, Albanese and Labor have a 14pt lead over Dutton and the Liberals.

On housing, Albanese and Labor have a 20pt lead over Dutton and the Liberals.

On health, Albanese and Labor lead Dutton and the Liberals by 23pts. On management of the economy they are level-pegging.

Leadership and approval

When asked who they would prefer to be Prime Minister, 55% chose Anthony Albanese, and 29% chose Liberal leader Peter Dutton. 12% chose neither.

An article by The Australian Financial Review, featuring these results, can be found here.

Freshwater Strategy interviewed a representative sample of 1,209 adults eligible to vote living in Australia, online, on 16-18 December 2022. Data are weighted. The margin of error for top-line results is +/- 3%.

For comment, additional analysis, or a more detailed breakdown of results from this poll, please get in touch.

Email: polling@freshwaterstrategy.com

Deploying empirical strategies, we shape opinion, manage risk, and identify opportunities in shifting environments to help our clients gain a competitive advantage in commercial and political spheres.

Office address

Level 43, Grosvenor Place | 225 George Street | Sydney, NSW, 2000 | Australia

Postal address

PO Box R1806 | Royal Exchange | Sydney, NSW, 1225 | Australia